What Your Century 21 Power Agent Will Do for You
While we all believe that our home is our castle, our personal tastes may not appeal to everyone. Your Century 21 Power agent will work with you to give you an impartial analysis of your home - how it relates to other "competing" homes on the market and how your home reflects current design and style trends. Your agent will also take a good look at the general condition and upkeep of your dwelling. Overall, your agent will work with you to position your home on the market so that your sales experience will take place as expeditiously as possible.
When you're ready to list, one of the first things you and your agent will do is draft a listing agreement. It provides prospective purchasers with:
- A comprehensive, legal overview of your property:
- lot size
- home size
- type of construction
- age of the home
- The agreed-upon asking price.
- Details about the rooms (number and size).
- Chattels included in the sale, as well as anything not included.
- Mortgage details.
Advertise Your Home
Multiple Listings Service (MLS)
This service is only available to real estate agents. It is a database of all the homes for sale through agents. Details about your home will be available to other agents searching for homes in your area, in the range of your asking price.
Newspaper advertising is a very popular way of getting in front of those thinking of buying a new home. Another is the Real Estate Channel, carried by many cable companies.
The FOR SALE sign!
Home purchasers who are doing their homework often cruise through neighborhoods they are interested in. With your agent's phone
number on the sign, passersby can easily get information about your home and set up a viewing time.
Through staging, photos, measurements, floor plans - each Agent has their own marketing strategy so ensure you ask how they are going to make your property shine online where we know over 90% of the Buyer’s start their search.
Century 21 Global and Century 21 Canada
With the highest ranking interest search sites, your property will be showcased on both to get maximum exposure. This markets your property to not only buyers in your local marketplace but also around the world!
Property Show Case for your individual property will showcase high-resolution photos, walk scores, commute scores, and maps for local attractions.
Your agent and the brokerage will also have a number of potential buyers as clients and they may be looking for a home just like yours
In addition to giving your home the once over with a mop and dust cloth, your agent will prepare a home feature sheet. This is a one-page synopsis of your home that highlights lot size, room dimensions, features and upgrades as well as utility costs and taxes. Prospective buyers will take a sheet and refer to it while viewing your home. Plus, it makes for a great reference sheet when the buyers are comparing properties.
The Open House: This is usually not a pleasant experience. The upside is that you usually won't have to be there to act as a guide. The downside is that you might have a series of open houses over a few weeks, with people poking through all areas of your home. And you'll have the constant pressure of keeping your home looking its best.
The Viewing: When an agent has a client who is interested in your home, they will first call to make an appointment with your Century 21 Power agent. If you're lucky, you'll have time for the last-minute tidying. Of course, you can say no if the prospective purchaser wishes to come at an inconvenient time.
During the viewing, your agents will leave the viewer and their agent a feature sheet and get the agent's business card. Give viewers the freedom to wander around your home by themselves, we recommend you leave your house for the duration of the viewing. The agent will stay with the prospects to offer some protection against theft or property damage.
After many discussions, your Century 21 Power agent will know the minimum conditions, acceptable closing dates, and lowest price you'll accept from a potential purchaser. Make certain that your agent also has some leveraging power with chattel you're willing to agree to in the offer.
By knowing your parameters, your agent can work with the potential purchaser's agent to create an offer that will be acceptable to you. After all, it comes down to bargaining and persuasion, and your agent is one of the top in this field.